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| INTRODUCTION |
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- Poultry has a deep impact in human life. Eggs and meat are consumed from prehistoric times.
- Archaeological evidence indicates that chickens were domesticated as early as 5400 B.C. even though distribution throughout the world originated from the Harappan Culture of the Indus Valley during 2500 - 2100 B.C.
- Commercialization of poultry production in India started with the introduction of superior stock birds during the 1950s and 1960s and poultry meat and eggs have now become very common in the diet of the people of the region.
- Poultry meat is economical and widely accepted. It permits quick and easy preparation, and has a number of desirable nutritional and organoleptic properties.
- Poultry meat is not only a good source of protein, but it contains more protein (22-24 percent) than red meats.
- Poultry meat protein is a high quality protein that is easy to digest and contains all the essential amino acids presently known to be required in the human diet.
- By eating poultry meat as the source of protein in a diet, it is possible to reduce caloric intake and, at the same time, balance other nutritional requirements. Broiler meat contains 150 calories per 100 g of meat.
- Poultry meat is a source of both saturated and unsaturated fatty acids, but has a higher proportion of unsaturated fatty acids than the fats from red meats.
- Poultry meat also contains less cholesterol than other foods of animal origin. Poultry meat fibers are tender, easy to chew, grind and digest, and have a mild flavor that blends well with other foods.
- Advances made in broiler breeding, feed and feed processing, poultry nutrition, housing, management and disease control techniques have resulted in improved productivity and profitability in broiler farming.
Broiler Industry
Broiler Industry in India
- The Broiler segment in India has continuously grown and is currently estimated to grow to Rs 12,500 crores (INR 125 billion). Furthermore, India’s Ministry of Agriculture estimates the production value at 2.3 million tones. In a country like India, due to lack of religious associations, the demand for broiler products is growing rapidly. Translated, this provides great potential for success and growth in the poultry industry.
- Fastest growing agricultural industry at the rate of about 15 per cent per annum.
About Broilearn
- A ready reckoner for assisting the farmers in broiler farming.
- Comprehensive but clear understanding of the major areas and practices related to broiler farming.
- User-friendly and designed to cater the needs of the community.
- Developed after understanding the needs and estimating the knowledge of the broiler farmers.
- A component of ICT led Research and Development (R&D).
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Developed by :
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Dr.Rahulpreet Singh
( M.V.Sc Scholar ) |
Dr. Pranav Kumar
(Assistant Professor)
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Dr.Amandeep Singh
(M.V.Sc Scholar, IVRI ) |
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| Division of Veterinary and Animal Husbandry Extension Education Faculty of Veterinary Sciences and Animal Husbandry, R.S. Pura, SKUAST Jammu |
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